Marketing Toolkit
May 12, 2022 2024-01-22 14:15Welcome to the Rocky Mountain College Office of Marketing & Communications toolkit. This resource is available to staff, faculty, and student organizations. Our goal is for everyone to have access to the fundamental marketing and communications guidelines necessary to consistently share RMC’s story. Below are the main logos and the color palette used in RMC branded materials.
Letterhead Template
Download an RMC branded letterhead template.
PowerPoint Template
Download an RMC branded PowerPoint template.
Logos
The Logo Standards Guide, available as a downloadable PDF, contains comprehensive coverage of correct RMC logo usage. You can download vector-based .pdf versions of each of these logos below. If you don't find what you need here, please contact us at media@rocky.edu.
Primary Complete Logo - Includes Established Date
This logo should be used whenever possible. Use this version when the final size is 3 inches wide or larger allowing for the established date of 1878 to be easily read.
Primary Simplified Logo - NO Established Date
This logo should be used whenever possible. This version does not include the established date and should be used when the final size is less than 3 inches wide.
Formal Complete Logo - Includes Established Date
This logo should be used for more formal circumstances such as invitations. Use this complete version when the final size is 3.5 inches wide or larger allowing for the established date of 1878 to be easily
read.
Formal Simplified Logo - NO Established Date
This logo should be used whenever possible. This version does not include the established date and should be used when the final size is less than 3 inches wide.
Primary Complete Horizontal Logo - Includes Established Date
Use this horizontal version of the primary logo when the format doesn’t allow for the standard format. This complete version should be used when the final size is 3.5 inches wide or larger allowing for the
established date of 1878 to be easily read.
Primary Simplified Horizontal Logo - NO Established Date
Use this horizontal version of the primary logo when the format doesn’t allow for the standard format. This simplified version does not include the established date and should be used when the final size is less than
3.5 inches wide.
Color Palette
Below are the primary and full color palettes for the college with hex numbers for reproduction in graphics programs.
Primary Palettte
| #0e572d | #806f3f | #bfb290 |
Full Palette
| #0e572d | #416131 | #4b8741 | #d0e3b0 |
| #662e15 | #806f3f | #af9d68 | #f4f3c2 |
| #995327 | #d0a136 | #e7cf4b | #ede777 |
Contact
Office of Marketing and Communications
Eaton Hall,
Upper Level
